The Interactive Advertising Bureau (IAB) empowers the media and marketing industries to thrive in the digital economy. Its membership is comprised of more than 650. And mobile marketers can influence that “organic. optimization entrepreneur Jai Jaisimha, of Appnique, said “we have seen apps go from not being in the top 100 to being ranked in the top 10 for important search keywords.” In a new. Maximize the content of your…